Mauna Kea Branding
Art Direction, Design, Branding , Business Cards, Flyers
Mauna Kea is a dormant volcano on the island of Hawaii. Much of Mauna Kea is below sea level making it the tallest mountain on Earth standing 10,100m. Taller than Everest. We liked this idea and the connection with a person's health being more than skin deep. We grounded the brand name with the tagline ‘Massage for Wellbeing’.
Mauna Kea is an unusual name, giving Roberta the chance to share her brand, story and offering.
The brand is made up of a watermark creating subtle mountain peaks. Work includes branding concepts, brand mark development, web assets, flyers and business cards.